Pictured: Burlington Watch Sales Letter, Enclosed within c.1911 Burlington Watch Company. Each catalog that the Burlington Watch Company sent to a potential customer was accompanied by a sales letter summarizing.
Pictured: Burlington Watch Catalog Cover, c.1911. The beautiful catalogs published by the Burlington Watch Company were a vital tool in the sales process. Instead of immediately directing potential customers to.
Pictured: U.S. Navy Fleet, c.1911 Burlington Watch Company Catalog The United States Naval fleet gained national attention after completing the “1908 World’s Cruise,” showcasing the strength and prowess of the.
Pictured: Members and Guests at the Annual Meeting of the Michigan Retail Jewelers’ Association at Detroit, Jewelers’ Circular, July 1908. While the Burlington Watch Company strategically positioned itself in the.
Pictured: “$1,000 Burlington Challenge” Burlington Watch Company Catalog, c.1911. To further position the “Burlington Watch” against the watches offered by the largest watch factories in America, the Burlington Watch Company.
Pictured: “Cheaper to Re-Import Watches,” Burlington Watch Company Catalog, c.1911. In an attack on the unscrupulous methods of the “watch trust,” the Burlington Watch Company exposed the drastic price differential.
